-
Create and maintain content for social media platforms (Facebook, LinkedIn).
-
Produce 10 posts weekly for social platforms and 3 blog posts (in English) per week aligned with the company’s branding.
-
Develop and implement content pillars based on the company’s branding and messaging guidelines.
-
Manage and monitor social media accounts, responding promptly to messages and user interactions.
-
Collaborate with the designer to produce high-quality visuals for social media posts, displays, and videos.
-
Contribute creative ideas to marketing campaigns and promotional plans.
-
Track content performance metrics and optimize strategies based on data insights.
KPIs (Key Performance Indicators):
-
The number of content pieces created weekly/monthly.
-
Engagement metrics (likes, comments, shares, and follower growth).
-
Blog traffic growth and user interaction.